Overview
The article “Amazon 3D smartphone to compete with Apple and Samsung” was published on The Guardian on April 11th, 2014 by Rory Carroll. The company which is directly involved with this potential product release is the e-commerce leader, Amazon. The article primarily focuses on Amazon’s possible release of a smartphone that projects 3D imagery. Ultimately, the phone will be able to create these 3D images that are similar to a hologram without the need of wearing glasses. Amazon hopes to sell their product on their multinational website and start shipping the phones by September. Overall, this smartphone’s purpose is to stand out and compete against competitors which dominate the market such as Apple and Samsung.
The article “Amazon 3D smartphone to compete with Apple and Samsung” was published on The Guardian on April 11th, 2014 by Rory Carroll. The company which is directly involved with this potential product release is the e-commerce leader, Amazon. The article primarily focuses on Amazon’s possible release of a smartphone that projects 3D imagery. Ultimately, the phone will be able to create these 3D images that are similar to a hologram without the need of wearing glasses. Amazon hopes to sell their product on their multinational website and start shipping the phones by September. Overall, this smartphone’s purpose is to stand out and compete against competitors which dominate the market such as Apple and Samsung.
Business Strand
Amazon is undoubtedly an international company as its products are available for sale in countless countries around the world. Nevertheless, Amazons development of a new smart phone feature precisely relates to the global environment for business strand of international business. This is due to the fact that Amazon is taking advantage of the invention of the smart phone and innovating it by adding the component of 3D imagery. Since the smart phone will offer a unique feature, a quality which companies like Apple and Samsung do not offer, it stands out from its rivals in the market, fundamentally increasing profits. All in all, this proves that with international business and releases of new products, it is essential that if the product is to be successful, it needs to constantly be innovating in order to a competitor.
Amazon is undoubtedly an international company as its products are available for sale in countless countries around the world. Nevertheless, Amazons development of a new smart phone feature precisely relates to the global environment for business strand of international business. This is due to the fact that Amazon is taking advantage of the invention of the smart phone and innovating it by adding the component of 3D imagery. Since the smart phone will offer a unique feature, a quality which companies like Apple and Samsung do not offer, it stands out from its rivals in the market, fundamentally increasing profits. All in all, this proves that with international business and releases of new products, it is essential that if the product is to be successful, it needs to constantly be innovating in order to a competitor.
Opinion
In my opinion, I believe that it is important to continuously innovate a product in order to keep up with the dynamic environment that is constantly changing. As time goes on, trends are substantial to change and when the trend changes, some products may become obsolete. Amazon has taken advantage of the technologically dependent environment that there is today by innovating the smartphone to have 3D imagery. Not only do I believe that Amazon has taken the innovation to a level where a potential new line of technological devices can be created, but it will also give Amazon the upper hand and competitive edge in order to stay ahead in the highly competitive smartphone industry. All in all, Amazon is thinking in terms of the global environment and anticipating what the technological advance will introduce next.
In my opinion, I believe that it is important to continuously innovate a product in order to keep up with the dynamic environment that is constantly changing. As time goes on, trends are substantial to change and when the trend changes, some products may become obsolete. Amazon has taken advantage of the technologically dependent environment that there is today by innovating the smartphone to have 3D imagery. Not only do I believe that Amazon has taken the innovation to a level where a potential new line of technological devices can be created, but it will also give Amazon the upper hand and competitive edge in order to stay ahead in the highly competitive smartphone industry. All in all, Amazon is thinking in terms of the global environment and anticipating what the technological advance will introduce next.
Carroll, Rory. "Amazon 3D smartphone to compete with Apple and Samsung – report." theguardian.com. Guardian News and Media, 11 Apr. 2014. Web. 28 Apr. 2014. <http://www.theguardian.com/technology/2014/apr/11/amazon-3d-smartphone-apple-samsung>.